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About this blog

M&M’s Blog goes behind the headlines to offer a running commentary on the business dynamics within the international media and marketing industry. The M&M editorial team joins forces with industry experts and local market heroes to balance a bird’s eye view of global trends with the importance of local insight.

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  • What your iPad says about you...

    30 July 2010

    Confession number one. One of my favourite past-times during my morning commute is to peer over the shoulder of my fellow travellers and judge them based the materials they use to help pass the journey.

    It doesn’t matter whether it’s a business report, Sudoku, the Financial Times or the latest romantic novel based on supernatural creatures. I make snap judgements of person’s character and lifestyle based on what they’re staring blankly at.

    Confession number two. Despite not really knowing what I would need one for, I get quite jealous when I see another commuter using an iPad. But I ...

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    Posted by: Josh Colley

    Tags: Mobile, Consumer insight

  • What’s a few billion between friends?

    29 July 2010

    Not sure if anyone really noticed but apparently Comscore published incorrect Yahoo US page view data for the month of June.

    Even though the figure was only incorrect by 3%, due to the size of Yahoo’s reach in the US the number was inaccurate by more than a billion.

    In a company statement, Yahoo said that it was commenting on the error publicly due to the fact that “Comscore does not generally issue restatements of its published reports”.

    Which makes me wonder if Comscore does not come clean when it makes errors, how many does it make? And when is ...

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    Posted by: Martina Lacey

    Tags: Online

  • What race is your editor?

    29 July 2010

     Essence Magazine cover image

    Well mine is white, and it is never really an issue here at M&M. However, Essence magazine has just hired a white fashion editor in the US and it is causing all sorts of controversy.

    The 40 year old publication is a lifestyle and fashion magazine that caters to and celebrates black women, and now it has its first white editor.

    According to Essence’s editor-in-chief Angela Burt-Murray, Elliana Placas joined the publication six months ago to run the fashion section on a freelance basis, proved her worth, and has since been hired permanently.

    The brouhaha over Placas’ appointment started ...

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    Posted by: Martina Lacey

    Tags: Print

  • Black is Back!

    20 July 2010

    Conrad Black

    Publisher's hide your dailies, our favorite media mogul turned convict has been granted bail by the federal appeals courts pending an appeal of his fraud conviction.

    In 2007, Conrad Black was convicted of defrauding Hollinger International shareholders to the tune of $6.1m. He was sentenced to six-and-a half years and has served more than two.

    Comments (0) | Permalink

    Posted by: Martina Lacey

    Tags: Print

  • IAA Summer Ball: Superheroes steal the show...

    16 July 2010

    Justin Davison, CNBC's Regional Sales Director UK & Scandinavia, on his experience at the IAA Summer Ball

    And so another eventful Summer Ball has gone down in the IAA annals. A great night was had by all, with some particularly memorable costumes and characters providing the office with a plethora of stories this morning.

    Superheroes were out in force – congratulations to those courageous enough to carry off the Superman look in particular! Batman’s sidekick, Robin – a superhero from Starcom - stole the show at our table.

    From CNBC’s point of view as lead sponsor of the event, the ...

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    Posted by: Josh Colley

    Tags: Agency/ client relationships

  • IAA Summer Ball: Our spidey senses are tingling...

    14 July 2010

    Justin Davison, CNBC's Regional Sales Director UK & Scandinavia, on preparations for the IAA Summer Ball
    Tomorrow evening marks one of the Summer highlights for agency and media types with the 2010 IAA Summer Ball, which takes place at London’s Hurlingham Club.

    At CNBC we’re looking forward to the event as it’s a great evening of costumes, conversation and champagne and as we are lead sponsor for the third year running.

    The ‘Super Hero’ theme for this year’s event promises to provide some interesting outfits for those so inclined. Can anyone top the fluorescent tracksuits and ‘Prince’-style velvet suits from ...

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    Posted by: Josh Colley

    Tags: Agency/ client relationships

  • Playing the PR game LeBron James style

    08 July 2010

    To make this blog post more global let me explain the influence of the US basketball star LeBron James. LeBron is to US basketball what Lionel Messi is to Argentina and what England fans wish Wanye Rooney was for England this summer.

    LeBron has spent the last seven years playing for his hometown team the Cleveland Cavaliers and is yet to win a championship. He is now a free agent and understandably is looking for pastures new because he really wants to win something.

    In fact, he has spent all summer looking very publicity for pastures new. He has been ...

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    Posted by: Martina Lacey

    Tags: Reputation

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